This overlong remake of another Disney cartoon was not the money making success the company was hoping for. The film apparently will make back it's production and marketing costs but it won't be a billion dollar hit. There has already been a lot of finger pointing about what went wrong.
The right wing bunch had a problem with the skin color of the title character played by the singer/actor Hallie Bailey. The foreign market did not embrace the film particularly the Asian market. The budget of probably 250 million dollars didn't help. However I would argue that the whole Little Mermaid experience was just plain tired.
Hallie Bailey seems a competent and charming performer but there is so much "computer magic" applied to her it's hard to know when she is a live actor or yet another enhanced computer generated character. The character of Eric her love interest is completely bland and his scenes just stop the film cold. Daveed Diggs was a big deal when he appeared on stage in Hamilton as Thomas Jefferson. Here he's nothing more than a crab and not even a real crab. The less said about the rapper Awkwafina the better, she's just another voice in yet another computer generated character. I'm sure the price tag for Melissa McCarthy wasn't cheap. Javier Bardem who at one time worked with Pedro Almodóvar is now a fish king or something and what exactly did those two bring to the film? A bigger question, what is the point of even using actors if you take their images and completely modify and digitize tham?
I fully realize the Disney studio is in the business to make money and they are going to gamble on sure things like Marvel movies, Star Wars movies and their library of animated cartoons. However the creative inspiration for this stuff just does not seem to be there these days. The computer artists put a lot of colorful digital image junk in almost every scene in the movie but after a while it just doesn't mean anything. The director Rob Marshall is supposedly the guy in charge but lets face it the real behind the film talent are the hundreds of computer nerds who overlay this stuff on to the film. It appears the public is beginning to get burned out on the Marvel and Star Wars stuff and this flop won't help. Will Disney ever be able to develop new and interesting ideas?
The screenplay was written by David Magee who wrote the equally inspid Mary Poppins Returns for Disney. The running time is 135 minutes.
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